June 2018
The X
Collective Pte Ltd (XCO), a wholly-owned subsidiary of SMRT Commercial, and The
Walt Disney Company (Southeast Asia) Pte Ltd have collaborated to bring
DisneyžPixar’s
Incredibles 2
to commuters and consumers through exciting promotions
this Great Singapore Sale (GSS).
Everyone’s
favourite family of Heroes are featured throughout XCO’s extensive network of
digital out-of-home advertising and retail spaces from now till 31 July 2018.
The
collaboration will see GSS campaigns centred on the
Incredibles 2 movie
rolled out across SMRT Shops and Kallang Wave Mall, as well as XCO’s digital
businesses: e-commerce site iMOB Shop and loyalty app WINK+.
Consumers
can participate in a lucky draw to win a 5D4N San Francisco holiday for 2 when
they spend at SMRT Shops. Also up for grabs are movie tickets when consumers
take part in SMRT Shops’ Facebook contest. Exclusive
DisneyžPixar’s
Incredibles 2
premiums are redeemable with purchases made at Kallang
Wave Mall and on iMOBshop.sg. Premiums include
DisneyžPixar’s
Incredibles 2
movie tickets, tote bags and umbrellas. The first 500
WINK+ users get to earn additional WINK+ points and redeem exclusive movie
premiums when they visit Citibank roadshows at various MRT stations islandwide.
Incredibles 2 marks the 10th SMRT and
Disney campaign in the collaboration, which aims to bring smiles every day and
in everyone who journeys with SMRT.
Visit the following websites
to find out more about each promotion:
SMRT Shops – www.SMRTShops.com.sg
Kallang Wave Mall – www.thekallangwave.sg
WINK+ app – www.winkwink.sg
